Product Designer
I make complex workflows feel simple, clear and useful.
I make complex workflows feel simple, clear and useful.
Most of my work starts where people get stuck.
Most of my work starts where people get stuck.
I find the friction, untangle the complexity and turn it into a clearer product experience.
I find the friction, untangle the complexity and turn it into a clearer product experience.
Selected work
Work across logistics, mobility, wellness and fintech.
Work across logistics, mobility, wellness and fintech.
DTDC – Agent booking
Product design · Web & mobile
DTDC – Agent booking
Product design · Web & mobile
Keus – Smart home setup
Product design · Agent-facing mobile app
Keus – Smart home setup
Product design · Agent-facing mobile app
PEP – Sports wellness app
Product design · Mobile app
PEP – Sports wellness app
Product design · Mobile app
Godrej – Smart locks
Product design · Smart home experience
Godrej – Smart locks
Product design · Smart home experience
What I do
From problem framing to design handoff
From problem framing to design handoff
Problem framing
Workflow design
Information architecture
Interaction design
User interviews
Usability testing
Accessibility
Design handoff
I'm a fairly normal person with a slightly unreasonable number of opinions about things that don't really matter. I also take my coffee seriously, if that helps paint a picture.
5+ years of experience
B.Des, MIT-ID Pune
I'm a fairly normal person with a slightly unreasonable number of opinions about things that don't really matter. I also take my coffee seriously, if that helps paint a picture.
5+ years of experience
B.Des, MIT-ID Pune
Tools I use daily
Tools I use daily
Find where people get stuck
Map and simplify the workflow
Prototype, test and refine
Build it with engineering
How I work
Research first, then design. Every project starts with the people who use it.
Find where people get stuck
Map and simplify the workflow
Prototype, test and refine
Build it with engineering
How I work
Research first, then design. Every project starts with the people who use it.
Tools I use daily
Clarity over complexity
Real use over perfect prototypes
Accessible by default
What I stand for
Design should work for the people using it, not just look good in a review.
Binaryveda
Lead Product Designer
May 2022 – Present
Product design for DTDC, Godrej Locking Systems, Keus, Elivaas, Conversify and WAYA.
Binaryveda
Lead Product Designer
May 2022 – Present
Product design for DTDC, Godrej Locking Systems, Keus, Elivaas, Conversify and WAYA.
Cogoport
Product Designer
Aug 2021 – May 2022
Shipping and logistics SaaS, plus fintech products including Pay-Later and Easy Money.
Cogoport
Product Designer
Aug 2021 – May 2022
Shipping and logistics SaaS, plus fintech products including Pay-Later and Easy Money.
LAAIL
Lead Product Designer, Project
May 2021 – Dec 2022
Moneylending mobile app, from the idea stage and investor pitch through app design and development.
LAAIL
Lead Product Designer, Project
May 2021 – Dec 2022
Moneylending mobile app, from the idea stage and investor pitch through app design and development.
Leaf Design
Experience Designer
Jun 2020 – Jul 2021
Fintech projects for clients including Waterfield and Avendus.
Leaf Design
Experience Designer
Jun 2020 – Jul 2021
Fintech projects for clients including Waterfield and Avendus.
Wipro Lighting
Industrial Designer
Dec 2020 – May 2021
An OLED lighting solution for about 100,000 sq. ft. of space, with engineers and designers.
Wipro Lighting
Industrial Designer
Dec 2020 – May 2021
An OLED lighting solution for about 100,000 sq. ft. of space, with engineers and designers.